I'm a solution-oriented production lead with the ambition to create efficient work processes that foster even better creative outcomes.
Production Leader
Hanna Bergström
My background lies within advertising and design, where I've contributed to worldwide campaigns and rollouts. I've worked across various sectors, including client-side, in-house branding teams, and several advertising and design agencies. My primary focus has been leading creative teams from ideation to execution.
When do you love your work?
One of the most satisfying parts of my job is the journey from conceptualization to realization. Turning theories and ideas into designs, products, assets, and more is very fulfilling.
—My primary focus has been leading creative teams from ideation to execution.
What is corporate purpose?
To me, a purpose-driven company means staying relevant and standing out from the competition, ultimately leading to a thriving business.
Name a great purpose example
The Swedish clothing brand TOTEME has always been a great source of inspiration for me. I admire their dedication to crafting fashion that is not only aesthetically pleasing but also ethical, sustainable, and mindful of its broader impact on society and the environment. Additionally, their consistency throughout has played a significant role in building their brand and leading the way in the industry.