Client Leader
Emiliah Holm
Creative engineer and visionary brand builder with 8+ years' experience from working with global brands. Been leading change across industries such as banking, telecom, FMCG, fashion, spirits, automotive etc. Brand management experience primarily from consulting as well as operational and executive level. Located between Mumbai and Stockholm.
I am passionate about purposeful business development, with my main interests in brand strategy and execution, design implementation, consumer insight and innovation. Been leading transformation projects across Europe and Asia for brands like Mercedes-Benz China, H&M Group, Bangkok Bank, Pernod Ricard South Korea, PostNord, Telia Company, Telenor Group, SEB and Axfood.
I have a MSc. in Industrial Engineering and Management from the Institute of Technology at Linköping University. Business specialization in Industrial Marketing, Project Management & Innovation. Technical specialization: Mechanical Engineering & Environmental Science from ITESM Mexico and UPV Spain.
Name a great purpose example
IKEA is too cool! How they managed to spread the spirit of Småland to improve homes across the globe. They were in the forefront of resource efficiency and sustainability already from the start, through delivering democratic design for everyone. With genuine purpose at heart, IKEA keeps coming out on top in Lynxeye’s yearly Purposeful Global Brands Study.
What‘s life at Lynxeye like?
Lynxeye is a fascinating collective of visionaries, strategists, designers, project managers, purpose activists and insight specialists. People here are ambitious coming from different backgrounds. I am fond of the open work culture, creative environment and team spirit, as we keep building better brands in the global arena.
What currently inspires you?
Currently watching the emerging power of India from my hybrid workplace in Mumbai. As India recently became the world’s most populous country with a highly dynamic and young population, rising affluence, speedy tech development and growing influx of global companies, it is truly an inspiring place to be. The City of Dreams is also super convenient delivering most things at my doorstep in only 10 minutes.